Executive Leadership
Connie Connors (President and CEO)
Connie is one of new media's pioneers. Throughout her more than 20 year career, she has helped companies capture their share of the emerging technology markets, defining a new approach to public relations and marketing practices in the process. Her work for start ups as well as established companies has earned her numerous awards and honors.
Connie launched Connors Communications in 1985 with the mission to educate the broader consumer audience on how technology can make a difference in the way we live, learn and work. Connie and her team have been responsible for launching many of the major technology initiatives over the past two decades including: the first personal and handheld computers, CD-ROM drives and educational software, the first networked workstations, online services and new Internet brands including Amazon.com and Priceline.com as well as assisting household brands - Disney.com, National Geographic, Nordstrom.com, The New York Times Digital - transition their offerings online.
Connie served as an advisory board member of the New York New Media Association (NYNMA) and also as its president from 1996-1998. She also served on the NY Governor's task force regarding media and Internet development in 1998. Currently, Connors is an advisor to a number of investment funds and is actively involved in an advisory capacity to several startup companies as well as not-for-profit organizations. She is a member of the Young Presidents' Organization.
A graduate of the University of Santa Clara, Connors was a professional dancer and actress before her interest in computers evolved in the early 1980s.
Mike Levin (Producer of HitTail and Chief Interactive Officer)
Mike Levin has been involved with Search Engine Optimization since the late 90s. Inspired by the notion that Search Engine Optimization and Public Relations are founded on the same underlying principles, Mike joined Connors Communications, a New York based PR firm, in 2004. Since that time he has continuously promoted the merger of traditional public relations with organic SEO, bringing ideas, original tools and industry experience to Connors' SEO team. By combining his grasp of SEO tactics and his unique blend of information design with Connors Communications' 20 years of PR experience, Mike has helped build Connors into a leader in joining the two distinct, but inter-related fields.
Prior to his work at Connors, Mike worked with Prophet 21, now Activant, and Scala Multimedia, where he honed his SEO methodologies and helped create some of the most holistically designed, SEO-friendly business systems in use today. By tying together blogging, customer relationship management (CRM), content management system (CMS), accounting and order processing systems, he was able to create a system where companies could track the full life-cycle of a customer, from search-hit to recurring sales.
Investors
HitTail is privately funded with the majority investment by Connie Connors.
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